Everyone knows first impressions are important. But in retail, last impressions can count even more. POS lanes are your last touchpoint with your customer — a touchpoint that can make or break a sale and the customer experience. Keeping checkout lines moving couldn’t be more important — or more challenging. Manufacturers are using new GS1 DataBar and 2-D bar codes to improve inventory management throughout the retail supply chain. Customers are rapidly adopting electronic bar codes that represent loyalty cards, discount coupons, and gift cards for their value and convenience since they can be stored on the one device they have with them at all times — their mobile phones. If your POS can’t accommodate these codes, cashiers have to manually enter the bar code data, resulting in long wait times at the POS, and frustrated, dissatisfied customers. But with the MP6000 multi-plane imager, your POS is ready for any 1-D and 2-D bar code, whether it is printed on paper, a plastic loyalty card, or displayed on the screen of a mobile phone. Plus, a modular design allows you to add new capabilities when new business needs arise. The result? No more long wait times at the POS. Reduced risk of abandoned sales. An investment that will serve your needs today and well into the future. And a great last impression that will foster increased loyalty and return visits.
- Multi-plane scanner, short, with Checkpoint
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